Sometimes you need to break things.

That’s been a motivator for Mia Aquino, the founder of Hat Tip Digital. After spending a decade in the industry as a social and digital media strategist, Mia was ready to strike it out on her own. At Hat Tip, she takes her knowledge and experience on what works, what doesn’t, and what brands can do to really reach their audience in the social space.

Before launching Hat Tip, Mia was the Director, Social Media Marketing at Publishers Clearing House, where she oversaw both the social media and content strategies. Mia led the audience growth, social media, and partnerships strategies at WME | IMG’s fashion OTT Made to Measure, as well as social media strategy at VH1 and Fusion. She also worked in social media, engagement, and content roles at The Huffington Post, CNN, and in the local markets at KDKA Radio Pittsburgh.

Mia received a B.A. in Journalism from Penn State University and was the spring 2017 commencement speaker at Penn State Beaver.

You can follow Mia on Twitter @SocialMia, where she loves to tweet about her dog Pippa, tv shows, books, and her sneaker obsession.

Drop Mia a note at mia@hattipdigital.com.